GP Price War in Pakistan: ISL and Aisha Steel Cut Rs 21/kg as China’s Prices Turn Higher

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GP Price War in Pakistan: ISL and Aisha Steel Cut Rs 21/kg as China's Prices Turn Higher

Pakistan's two listed flat steel mills have just done something that should worry anyone holding galvanized coil inventory: International Steels Limited (ISL) and Aisha Steel Mills (ASL) have cut GP prices by Rs 21 per kg—a move that lands at almost the exact moment Chinese steelmakers are raising theirs.

That is not a coincidence buyers should shrug off. It is two of Pakistan's most important price-setters signalling that the local GP market cannot hold its current level, right as the import alternative gets more expensive. For distributors, fabricators and roofing contractors sitting on stock bought at the old price, the timing could not be worse.

The cut: Rs 21/kg is not a routine adjustment

ISL and Aisha Steel have historically moved prices in near-lockstep—a pattern the Competition Commission of Pakistan has previously scrutinized. A Rs 21/kg reduction on GP is a meaningfully larger move than the incremental Rs/ton adjustments the mills have made in past cycles, and it comes on a product line where Pakistan's two producers effectively set the domestic benchmark.

A cut of this size on GP typically points to one or a combination of:

  • Weak downstream demand in construction and appliance manufacturing, forcing volume-chasing behaviour
  • Inventory pressure on the mills' own books after a soft first half
  • Pre-emptive positioning against cheaper import offers before they land in bulk

Whatever the exact mix, the effect on the market is the same: buyers who locked in stock at the previous price are now sitting on paper losses, and anyone still negotiating a purchase has fresh leverage.

China is moving the other way

The unusual part of this story is the direction of travel outside Pakistan. Through the first half of 2026, Chinese HRC export offers were assessed near $484 per tonne FOB China in July—a level industry sources described as below the marginal cost of production for many mills. That floor was held up mainly by record export volumes at a time of weak domestic demand, but traders and mill sources were already flagging that export volumes looked set to decline through the third quarter as overseas order bookings softened.

That expected turn appears to be arriving. By early September, profitability across China's steel sector had collapsed sharply—industry surveys put the share of profitable mills at around 8%, down from roughly 30% a week earlier and 60% a year earlier, the weakest reading since September 2024—and mills have responded by trying to push prices back up rather than keep discounting into a loss. Shagang, China's largest electric-arc-furnace producer, moved first, lifting its list prices for steel long products by roughly Yuan 50-150 per tonne (about $7.5-22.4/t) for sales in the September 11-20 window. Market commentary through early September has pointed to further upward pressure on Chinese steel prices this month.

Put simply: the country Pakistan imports flat steel from is trying to raise prices, while the country's own domestic mills are cutting them.

Why this is a dangerous combination for the market

A price war between local mills, layered on top of firming import costs, creates exactly the kind of undercost environment that hurts everyone downstream:

  • Traders and stockists who imported or bought local material at pre-cut prices now face compressed or negative margins on existing inventory
  • Fabricators and buyers face a confusing signal—local prices falling, landed import costs rising—that makes it genuinely hard to know whether to buy now or wait
  • The mills themselves risk a margin squeeze if the domestic cut goes deeper than the import price gap justifies, especially with ISL and Aisha both already under regulatory watch over pricing conduct
  • Smaller importers and dealers with thinner balance sheets are the most exposed if this turns into a sustained undercutting cycle rather than a one-off correction

This is the kind of moment where panic selling of inventory, or panic buying on the assumption prices will keep falling, both tend to backfire. The rational response is to track actual landed cost against local mill pricing on a weekly basis, not react to a single data point.

What Raw Easy is watching next

A few signals will tell us whether this is a short-lived correction or the start of a deeper cycle:

  1. Whether ISL follows Aisha's move (or vice versa) with a matching or larger cut, confirming this is coordinated repricing rather than one mill's isolated decision
  2. Whether Chinese GP and Galvalume export offers specifically—not just HRC and longs—follow the reported firming trend
  3. Whether Pakistan's anti-dumping duty structure on Chinese-origin coated coil (still running on Galvalume through February 2027) narrows or widens the effective price gap once freight and duty are added back in
  4. Order booking volume at Pakistani distributors over the next 2-3 weeks—a real test of whether the price cut is stimulating demand or just compressing margins

For a closer look at how the two local mills actually compare on product range and pricing history, see our breakdown: Aisha Steel vs ISL: Which Flat Steel Brand Should You Buy in Pakistan? And if you're weighing a local purchase against an import order while this gap plays out, Local Mills vs Imported Flat Steel: A Buyer's Guide to Sourcing from ISL and ASL vs China walks through the landed-cost math step by step.

For the tariff side of the equation, our guide to the Finance Bill 2026-27 tariff reforms explains how duty changes are already reshaping import economics this year, and our HRC Price Trends in Pakistan (2026) piece tracks the base-metal trend that eventually feeds through to GP and CRC pricing.

Buyers who want current, verified numbers rather than headline commentary can check our live Steel Prices page, or browse GP ISL Galvanized Steel, GP Aisha Steel Coil and GP China Prime Galvanized Coil to compare local and import-origin options side by side.

Need a real-time quote before you commit either way? Message Raw Easy on WhatsApp for current mill and landed-import pricing before you buy or sell into this move.